What drives the adoption of variety-centric IPM? Share your perspective
What makes farmers choose a disease-resistant variety? What stands in the way of wider adoption? How can information on crop resistance and disease risk become more useful in real-world decision-making?
IPMorama is inviting stakeholders from across the European agri-food sector to share their experiences and perspectives through a new stakeholder survey.
At the heart of IPMorama is a variety-centric approach to Integrated Pest Management (IPM): using the natural resistance of crop varieties as a central part of crop protection, alongside disease monitoring, appropriate farming practices and targeted interventions when needed.
Moving from research to wider adoption depends on much more than developing resistant varieties. Decisions are influenced by practical experience, economics, access to information, market requirements, regulation and many other factors.
Looking at IPM from different perspectives
The IPMorama Stakeholder Survey aims to identify the social, economic and technical factors that can either support or hinder the adoption of variety-centric IPM across the agri-food value chain.
The survey is open to farmers and grower associations, agricultural advisors, plant breeders and seed companies, researchers, food and agricultural industry representatives, variety-testing and registration bodies, policymakers, civil-society organisations and consumers. No specialist knowledge of plant breeding or IPM is required, as the questionnaire automatically adapts to your professional background.
Depending on your role, you will be asked about practical experiences, priorities and perceptions related to resistant varieties, crop protection, disease monitoring, market requirements and information access.
From responses to practical resources
The survey findings will directly help IPMorama develop targeted resources, tools and practical guidance tailored to real-world sector needs. Participants will also have the option to register for early access to our upcoming coaching methodology and project updates.
The survey is currently available in Danish, Dutch, English, German, Irish, Italian, and Serbian, with French, Lithuanian, and Spanish coming soon. Taking part takes approximately 10 to 15 minutes and all responses are completely anonymous.
(Scan the QR code above to access the survey directly on your mobile device)
IPMorama focuses on wheat, potato, soybean, pea and white lupin and on some of the major diseases and pests affecting these crops. By combining resistance breeding, disease surveillance and variety-centric IPM, the project is working towards crop protection strategies that can reduce reliance on chemical pesticides while supporting productive and resilient farming systems.